Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter priced quote Fox CEO Charlie Collier informing marketers that “just as were doing this for our own animation, we will also help your brand names connect straight with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT business.

Where the crypto-buzz comes in remains in several ways. Fox is launching its own NFT business, Blockchain Creative Labs, together with the program to “develop, offer and handle NFTs, tokens and digital items.” As such, Krapopolis will be the very first program ever “curated entirely on the blockchain.”

KRAPOPOLIS is an animated comedy embeded in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Focused on a problematic family of humans, gods and beasts that tries to run one of the worlds very first cities without eliminating each other. Completely owned and financed by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. Furthermore, KRAPOPOLIS will function as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box enter the NFT organization. The business will introduce a dedicated marketplace for KRAPOPOLIS that will curate and offer digital goods, varying from NFTs of distinctive character and background art and GIFs, along with tokens that offer unique social experiences to engage and reward incredibly fans.

What does that mean precisely? Well, other than representing a way to capitalize the programs appeal (presuming it follows the path of Rick & & Morty sending fans chasing after collectible tie-ins), its also about advertising. The Hollywood Reporter priced quote Fox CEO Charlie Collier telling marketers that “simply as were doing this for our own animation, we will likewise help your brands connect straight with fans and lovers through NFTs. With and for you, Fox will help art meet brand names satisfy technology”

During its upfronts presentation on Monday, Fox informed marketers about a brand-new animated series that leans on two buzzwords that youve definitely heard even if you do not understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated funny embeded in legendary ancient Greece” following beasts, people and gods trying to coexist.