Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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During its upfronts discussion on Monday, Fox told advertisers about a brand-new animated series that leans on two buzzwords that you have actually definitely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated funny set in mythical ancient Greece” following people, monsters and gods attempting to coexist.

KRAPOPOLIS is an animated funny embeded in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Focused on a flawed household of humans, gods and monsters that tries to run among the worlds first cities without eliminating each other. Fully owned and financed by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will act as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box get in the NFT business. The company will introduce a dedicated marketplace for KRAPOPOLIS that will curate and offer digital items, ranging from NFTs of distinctive character and background art and GIFs, in addition to tokens that supply special social experiences to engage and reward incredibly fans.

What does that mean precisely? Well, besides representing a method to cash in on the programs appeal (assuming it follows the course of Rick & & Morty sending out fans chasing after collectible tie-ins), its likewise about advertising. The Hollywood Reporter quoted Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will also help your brands connect straight with fans and lovers through NFTs. With and for you, Fox will help art fulfill brands satisfy innovation”

Where the crypto-buzz is available in is in several ways. Fox is releasing its own NFT company, Blockchain Creative Labs, along with the program to “develop, sell and manage NFTs, tokens and digital goods.” As such, Krapopolis will be the first show ever “curated totally on the blockchain.”

The Hollywood Reporter estimated Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will likewise help your brand names connect directly with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box go into the NFT business.