Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

by

Where the crypto-buzz can be found in remains in several ways. Fox is introducing its own NFT business, Blockchain Creative Labs, along with the show to “create, offer and handle NFTs, tokens and digital goods.” Krapopolis will be the first show ever “curated totally on the blockchain.”

KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box go into the NFT business.

The Hollywood Reporter priced quote Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will also help your brand names connect straight with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT organization.

What does that mean precisely? Well, other than representing a method to capitalize the shows popularity (assuming it follows the path of Rick & & Morty sending fans going after collectible tie-ins), its also about marketing. The Hollywood Reporter priced quote Fox CEO Charlie Collier telling marketers that “just as were doing this for our own animation, we will also assist your brand names connect straight with fans and lovers through NFTs. With and for you, Fox will help art fulfill brand names fulfill innovation”

During its upfronts discussion on Monday, Fox told advertisers about a brand-new animated series that leans on two buzzwords that you have actually definitely heard even if you dont know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy embeded in mythical ancient Greece” following monsters, gods and human beings trying to exist side-by-side.

All products recommended by Engadget are picked by our editorial group, independent of our moms and dad company. A few of our stories consist of affiliate links. If you buy something through one of these links, we may earn an affiliate commission.