Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

by

KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Fixated a flawed family of people, gods and beasts that attempts to run among the worlds first cities without eliminating each other. Totally owned and funded by FOX Entertainment, the funny will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will work as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box enter the NFT organization. The business will introduce a dedicated market for KRAPOPOLIS that will curate and sell digital goods, ranging from NFTs of unique character and background art and GIFs, along with tokens that offer unique social experiences to engage and reward extremely fans.

What does that mean precisely? Well, besides representing a method to money in on the programs popularity (assuming it follows the path of Rick & & Morty sending out fans chasing after collectible tie-ins), its also about advertising. The Hollywood Reporter estimated Fox CEO Charlie Collier informing advertisers that “simply as were doing this for our own animation, we will likewise help your brand names connect directly with fans and enthusiasts through NFTs. With and for you, Fox will help art meet brand names satisfy innovation”

Where the crypto-buzz comes in is in a number of ways. Fox is releasing its own NFT company, Blockchain Creative Labs, in addition to the program to “develop, sell and manage NFTs, tokens and digital products.” Krapopolis will be the first program ever “curated totally on the blockchain.”

Throughout its upfronts presentation on Monday, Fox told advertisers about a new animated series that leans on 2 buzzwords that youve definitely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated funny embeded in legendary ancient Greece” following gods, human beings and monsters attempting to exist side-by-side.

The Hollywood Reporter priced quote Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will likewise help your brand names link straight with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box go into the NFT service.

All items advised by Engadget are chosen by our editorial team, independent of our parent business. A few of our stories include affiliate links. We may make an affiliate commission if you buy something through one of these links.