Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter estimated Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will also assist your brand names connect directly with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT service.

What does that mean precisely? Well, other than representing a method to money in on the shows popularity (assuming it follows the path of Rick & & Morty sending out fans chasing collectible tie-ins), its also about advertising. The Hollywood Reporter priced estimate Fox CEO Charlie Collier telling marketers that “just as were doing this for our own animation, we will likewise assist your brands link directly with fans and enthusiasts through NFTs. With and for you, Fox will help art meet brands satisfy innovation”

KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Centered on a problematic family of people, gods and monsters that tries to run among the worlds first cities without killing each other. Fully owned and financed by FOX Entertainment, the funny will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. Additionally, KRAPOPOLIS will work as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box enter the NFT business. The company will release a dedicated marketplace for KRAPOPOLIS that will curate and sell digital products, varying from NFTs of one-of-a-kind character and background art and GIFs, as well as tokens that provide unique social experiences to engage and reward incredibly fans.

Where the crypto-buzz comes in is in numerous ways. Fox is introducing its own NFT company, Blockchain Creative Labs, together with the program to “develop, sell and handle NFTs, tokens and digital products.” Krapopolis will be the very first program ever “curated entirely on the blockchain.”

During its upfronts discussion on Monday, Fox told advertisers about a new animated series that leans on two buzzwords that youve definitely heard even if you do not understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated funny set in mythical ancient Greece” following people, gods and beasts trying to coexist.