Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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Where the crypto-buzz comes in remains in several ways. Fox is introducing its own NFT business, Blockchain Creative Labs, together with the show to “produce, sell and manage NFTs, tokens and digital items.” As such, Krapopolis will be the first show ever “curated entirely on the blockchain.”

KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). On a flawed family of people, gods and beasts that attempts to run one of the worlds first cities without eliminating each other. Completely owned and financed by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will act as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT service. The company will introduce a devoted market for KRAPOPOLIS that will curate and offer digital goods, varying from NFTs of unique character and background art and GIFs, in addition to tokens that provide exclusive social experiences to engage and reward super fans.

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What does that mean precisely? Well, aside from representing a way to money in on the shows appeal (assuming it follows the course of Rick & & Morty sending fans chasing collectible tie-ins), its also about marketing. The Hollywood Reporter estimated Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will likewise help your brand names connect directly with fans and enthusiasts through NFTs. With and for you, Fox will assist art satisfy brands satisfy innovation”

Throughout its upfronts discussion on Monday, Fox told marketers about a brand-new animated series that leans on 2 buzzwords that you have actually absolutely heard even if you do not know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy set in legendary ancient Greece” following gods, human beings and beasts attempting to exist side-by-side.

The Hollywood Reporter priced quote Fox CEO Charlie Collier telling marketers that “just as were doing this for our own animation, we will likewise help your brands connect directly with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT organization.