Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter priced estimate Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will also assist your brand names connect directly with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT company.

KRAPOPOLIS is an animated funny embeded in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Fixated a problematic household of people, gods and beasts that tries to run one of the worlds first cities without killing each other. Completely owned and funded by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will work as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT organization. The company will introduce a dedicated market for KRAPOPOLIS that will curate and sell digital goods, ranging from NFTs of unique character and background art and GIFs, in addition to tokens that offer special social experiences to engage and reward super fans.

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Where the crypto-buzz can be found in is in several ways. Fox is releasing its own NFT company, Blockchain Creative Labs, in addition to the show to “create, sell and manage NFTs, tokens and digital products.” As such, Krapopolis will be the first program ever “curated entirely on the blockchain.”

What does that mean precisely? Well, besides representing a way to money in on the programs appeal (assuming it follows the path of Rick & & Morty sending out fans chasing collectible tie-ins), its also about marketing. The Hollywood Reporter estimated Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will likewise help your brands link directly with fans and enthusiasts through NFTs. With and for you, Fox will help art meet brand names fulfill innovation”

During its upfronts discussion on Monday, Fox told advertisers about a new animated series that leans on 2 buzzwords that you have actually absolutely heard even if you dont know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy embeded in legendary ancient Greece” following gods, beasts and people attempting to exist side-by-side.