During its upfronts discussion on Monday, Fox told advertisers about a brand-new animated series that leans on two buzzwords that you have actually definitely heard even if you do not know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy embeded in legendary ancient Greece” following beasts, people and gods trying to exist together.
Where the crypto-buzz can be found in remains in numerous methods. Fox is launching its own NFT business, Blockchain Creative Labs, in addition to the show to “develop, sell and handle NFTs, tokens and digital products.” Krapopolis will be the first program ever “curated completely on the blockchain.”
KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box enter the NFT business.
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The Hollywood Reporter estimated Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will also help your brand names link straight with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box get in the NFT service.
What does that mean exactly? Well, other than representing a way to money in on the shows popularity (assuming it follows the course of Rick & & Morty sending fans going after collectible tie-ins), its likewise about advertising. The Hollywood Reporter priced estimate Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will also help your brand names connect directly with fans and lovers through NFTs. With and for you, Fox will help art satisfy brand names fulfill innovation”