Throughout its upfronts presentation on Monday, Fox informed advertisers about a new animated series that leans on two buzzwords that you have actually certainly heard even if you do not know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy embeded in legendary ancient Greece” following gods, people and monsters trying to coexist.
The Hollywood Reporter priced estimate Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will also help your brand names connect directly with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT organization.
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KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box get in the NFT company.
What does that mean precisely? Well, aside from representing a way to capitalize the programs appeal (assuming it follows the course of Rick & & Morty sending fans going after collectible tie-ins), its also about marketing. The Hollywood Reporter priced quote Fox CEO Charlie Collier telling marketers that “simply as were doing this for our own animation, we will likewise help your brands connect straight with fans and lovers through NFTs. With and for you, Fox will help art meet brand names meet technology”
Where the crypto-buzz is available in remains in a number of ways. Fox is introducing its own NFT company, Blockchain Creative Labs, along with the program to “develop, offer and manage NFTs, tokens and digital products.” Krapopolis will be the first program ever “curated totally on the blockchain.”