Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter quoted Fox CEO Charlie Collier telling marketers that “simply as were doing this for our own animation, we will likewise help your brands link straight with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box get in the NFT business.

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KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). On a problematic family of human beings, gods and monsters that attempts to run one of the worlds very first cities without eliminating each other. Totally owned and financed by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. Furthermore, KRAPOPOLIS will function as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box go into the NFT service. The business will introduce a dedicated marketplace for KRAPOPOLIS that will curate and sell digital products, varying from NFTs of distinctive character and background art and GIFs, in addition to tokens that offer exclusive social experiences to engage and reward super fans.

What does that mean exactly? Well, besides representing a way to money in on the programs appeal (assuming it follows the path of Rick & & Morty sending out fans chasing collectible tie-ins), its also about marketing. The Hollywood Reporter priced quote Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will also help your brands link directly with fans and lovers through NFTs. With and for you, Fox will help art fulfill brand names fulfill innovation”

Where the crypto-buzz comes in is in numerous methods. Fox is launching its own NFT company, Blockchain Creative Labs, along with the program to “produce, offer and manage NFTs, tokens and digital items.” Krapopolis will be the very first program ever “curated totally on the blockchain.”

Throughout its upfronts discussion on Monday, Fox told marketers about a new animated series that leans on two buzzwords that youve certainly heard even if you dont know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy embeded in mythical ancient Greece” following gods, monsters and humans attempting to exist together.