Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter priced quote Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will likewise assist your brands link straight with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT business.

What does that mean exactly? Well, other than representing a way to cash in on the programs appeal (assuming it follows the path of Rick & & Morty sending fans going after collectible tie-ins), its also about marketing. The Hollywood Reporter priced quote Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will likewise assist your brand names connect straight with fans and enthusiasts through NFTs. With and for you, Fox will assist art meet brands fulfill innovation”

Where the crypto-buzz comes in is in numerous methods. Fox is releasing its own NFT business, Blockchain Creative Labs, along with the show to “create, sell and manage NFTs, tokens and digital goods.” Krapopolis will be the first show ever “curated totally on the blockchain.”

KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Focused on a problematic household of humans, gods and beasts that tries to run among the worlds first cities without eliminating each other. Totally owned and funded by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will function as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT organization. The business will introduce a dedicated marketplace for KRAPOPOLIS that will curate and sell digital goods, varying from NFTs of distinctive character and background art and GIFs, as well as tokens that offer exclusive social experiences to engage and reward extremely fans.

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Throughout its upfronts discussion on Monday, Fox told marketers about a brand-new animated series that leans on 2 buzzwords that youve certainly heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy embeded in mythical ancient Greece” following gods, humans and monsters attempting to exist together.