Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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During its upfronts presentation on Monday, Fox informed marketers about a new animated series that leans on 2 buzzwords that youve certainly heard even if you do not understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated funny embeded in legendary ancient Greece” following monsters, gods and humans attempting to exist together.

Where the crypto-buzz comes in is in numerous methods. Fox is introducing its own NFT business, Blockchain Creative Labs, along with the show to “create, sell and manage NFTs, tokens and digital products.” Krapopolis will be the first show ever “curated entirely on the blockchain.”

KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT company.

The Hollywood Reporter priced quote Fox CEO Charlie Collier informing advertisers that “simply as were doing this for our own animation, we will also help your brand names connect directly with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT business.

What does that mean precisely? Well, besides representing a way to money in on the shows appeal (presuming it follows the course of Rick & & Morty sending fans chasing after collectible tie-ins), its also about marketing. The Hollywood Reporter quoted Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will likewise help your brand names connect straight with fans and lovers through NFTs. With and for you, Fox will help art meet brand names meet innovation”

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