Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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KRAPOPOLIS is an animated comedy set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT organization.

The Hollywood Reporter priced quote Fox CEO Charlie Collier telling marketers that “simply as were doing this for our own animation, we will also help your brand names connect directly with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box enter the NFT service.

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Where the crypto-buzz comes in remains in numerous ways. Fox is launching its own NFT company, Blockchain Creative Labs, together with the show to “develop, sell and manage NFTs, tokens and digital items.” Krapopolis will be the first program ever “curated completely on the blockchain.”

Throughout its upfronts presentation on Monday, Fox told marketers about a new animated series that leans on two buzzwords that youve certainly heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated funny embeded in mythical ancient Greece” following gods, humans and monsters trying to exist side-by-side.

What does that mean exactly? Well, aside from representing a way to capitalize the programs popularity (assuming it follows the path of Rick & & Morty sending fans going after collectible tie-ins), its likewise about advertising. The Hollywood Reporter quoted Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will also assist your brands link directly with fans and lovers through NFTs. With and for you, Fox will assist art meet brands fulfill innovation”