Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

by

Throughout its upfronts presentation on Monday, Fox told marketers about a brand-new animated series that leans on two buzzwords that you have actually absolutely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy set in legendary ancient Greece” following human beings, gods and beasts trying to exist side-by-side.

KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box get in the NFT business.

The Hollywood Reporter quoted Fox CEO Charlie Collier informing marketers that “just as were doing this for our own animation, we will likewise assist your brand names connect straight with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box enter the NFT service.

What does that mean exactly? Well, aside from representing a method to cash in on the shows popularity (presuming it follows the path of Rick & & Morty sending fans chasing collectible tie-ins), its also about advertising. The Hollywood Reporter priced estimate Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will likewise assist your brand names link directly with fans and lovers through NFTs. With and for you, Fox will assist art satisfy brands satisfy technology”

Where the crypto-buzz comes in is in several methods. Fox is introducing its own NFT company, Blockchain Creative Labs, along with the program to “develop, offer and handle NFTs, tokens and digital items.” As such, Krapopolis will be the very first show ever “curated completely on the blockchain.”

All items suggested by Engadget are picked by our editorial group, independent of our parent company. A few of our stories include affiliate links. If you purchase something through one of these links, we may make an affiliate commission.