Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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The Hollywood Reporter priced quote Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will likewise assist your brands link directly with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box go into the NFT business.

KRAPOPOLIS is an animated funny embeded in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Focused on a flawed household of humans, gods and beasts that tries to run among the worlds very first cities without eliminating each other. Totally owned and funded by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. Additionally, KRAPOPOLIS will work as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box get in the NFT business. The business will launch a devoted market for KRAPOPOLIS that will curate and offer digital products, varying from NFTs of one-of-a-kind character and background art and GIFs, in addition to tokens that supply special social experiences to engage and reward extremely fans.

What does that mean exactly? Well, aside from representing a way to capitalize the programs appeal (presuming it follows the course of Rick & & Morty sending out fans chasing collectible tie-ins), its likewise about marketing. The Hollywood Reporter estimated Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will likewise help your brand names link straight with fans and enthusiasts through NFTs. With and for you, Fox will help art fulfill brands fulfill technology”

Where the crypto-buzz comes in remains in several ways. Fox is launching its own NFT company, Blockchain Creative Labs, along with the show to “produce, sell and manage NFTs, tokens and digital products.” As such, Krapopolis will be the first show ever “curated completely on the blockchain.”

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Throughout its upfronts discussion on Monday, Fox informed marketers about a new animated series that leans on two buzzwords that youve absolutely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated funny set in mythical ancient Greece” following people, gods and monsters attempting to exist side-by-side.