Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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Throughout its upfronts discussion on Monday, Fox informed advertisers about a brand-new animated series that leans on 2 buzzwords that you have actually definitely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated funny set in mythical ancient Greece” following people, beasts and gods attempting to exist side-by-side.

KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box enter the NFT business.

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Where the crypto-buzz can be found in remains in a number of ways. Fox is launching its own NFT business, Blockchain Creative Labs, together with the show to “create, sell and handle NFTs, tokens and digital items.” As such, Krapopolis will be the very first program ever “curated entirely on the blockchain.”

The Hollywood Reporter priced quote Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will likewise assist your brand names connect straight with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT business.

What does that mean exactly? Well, aside from representing a way to cash in on the shows appeal (presuming it follows the course of Rick & & Morty sending fans going after collectible tie-ins), its likewise about marketing. The Hollywood Reporter priced estimate Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will also assist your brands connect directly with fans and lovers through NFTs. With and for you, Fox will assist art fulfill brands fulfill technology”