During its upfronts presentation on Monday, Fox told advertisers about a brand-new animated series that leans on two buzzwords that youve absolutely heard even if you dont know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy embeded in legendary ancient Greece” following beasts, humans and gods attempting to exist side-by-side.
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What does that mean exactly? Well, aside from representing a method to capitalize the programs popularity (assuming it follows the course of Rick & & Morty sending out fans chasing collectible tie-ins), its likewise about advertising. The Hollywood Reporter priced quote Fox CEO Charlie Collier informing marketers that “just as were doing this for our own animation, we will also assist your brand names link directly with fans and enthusiasts through NFTs. With and for you, Fox will assist art meet brands satisfy innovation”
KRAPOPOLIS is an animated comedy embeded in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Fixated a problematic family of human beings, gods and monsters that attempts to run among the worlds very first cities without eliminating each other. Fully owned and financed by FOX Entertainment, the comedy will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. Additionally, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box go into the NFT organization. The company will introduce a devoted marketplace for KRAPOPOLIS that will curate and offer digital goods, ranging from NFTs of unique character and background art and GIFs, in addition to tokens that provide special social experiences to engage and reward incredibly fans.
Where the crypto-buzz comes in is in numerous methods. Fox is launching its own NFT company, Blockchain Creative Labs, along with the program to “produce, sell and manage NFTs, tokens and digital products.” As such, Krapopolis will be the very first show ever “curated completely on the blockchain.”
The Hollywood Reporter priced quote Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will also help your brand names connect directly with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT business.