Throughout its upfronts discussion on Monday, Fox told marketers about a brand-new animated series that leans on two buzzwords that you have actually definitely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy set in legendary ancient Greece” following beasts, gods and people trying to coexist.
The Hollywood Reporter quoted Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will also assist your brands connect straight with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box enter the NFT company.
What does that mean exactly? Well, other than representing a way to cash in on the programs appeal (presuming it follows the course of Rick & & Morty sending out fans going after collectible tie-ins), its also about advertising. The Hollywood Reporter priced estimate Fox CEO Charlie Collier telling marketers that “just as were doing this for our own animation, we will also assist your brands link directly with fans and lovers through NFTs. With and for you, Fox will help art satisfy brand names satisfy innovation”
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Where the crypto-buzz comes in is in a number of methods. Fox is launching its own NFT business, Blockchain Creative Labs, along with the show to “develop, offer and handle NFTs, tokens and digital products.” As such, Krapopolis will be the very first program ever “curated entirely on the blockchain.”
KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT organization.