Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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During its upfronts presentation on Monday, Fox informed advertisers about a brand-new animated series that leans on 2 buzzwords that you have actually absolutely heard even if you do not understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty developer Dan Harmon, is “an animated comedy set in mythical ancient Greece” following people, gods and monsters trying to coexist.

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The Hollywood Reporter quoted Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will likewise assist your brand names connect straight with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box enter the NFT business.

What does that mean exactly? Well, aside from representing a way to capitalize the shows appeal (assuming it follows the path of Rick & & Morty sending out fans chasing after collectible tie-ins), its likewise about marketing. The Hollywood Reporter estimated Fox CEO Charlie Collier telling marketers that “simply as were doing this for our own animation, we will also assist your brand names connect directly with fans and lovers through NFTs. With and for you, Fox will assist art satisfy brands meet innovation”

Where the crypto-buzz is available in remains in several ways. Fox is releasing its own NFT business, Blockchain Creative Labs, together with the show to “produce, offer and manage NFTs, tokens and digital items.” Krapopolis will be the first program ever “curated entirely on the blockchain.”

KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT company.