Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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During its upfronts discussion on Monday, Fox told advertisers about a new animated series that leans on two buzzwords that you have actually definitely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy set in legendary ancient Greece” following gods, monsters and human beings trying to coexist.

Where the crypto-buzz comes in is in several ways. Fox is releasing its own NFT company, Blockchain Creative Labs, together with the program to “develop, offer and manage NFTs, tokens and digital products.” As such, Krapopolis will be the very first program ever “curated entirely on the blockchain.”

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What does that mean exactly? Well, besides representing a way to cash in on the shows appeal (presuming it follows the path of Rick & & Morty sending fans going after collectible tie-ins), its likewise about marketing. The Hollywood Reporter quoted Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will likewise assist your brand names link directly with fans and enthusiasts through NFTs. With and for you, Fox will help art fulfill brands fulfill innovation”

The Hollywood Reporter estimated Fox CEO Charlie Collier telling advertisers that “simply as were doing this for our own animation, we will likewise help your brands link straight with fans and enthusiasts through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box go into the NFT organization.

KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT service.