Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

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Throughout its upfronts presentation on Monday, Fox told advertisers about a brand-new animated series that leans on 2 buzzwords that youve definitely heard even if you dont know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated funny embeded in legendary ancient Greece” following monsters, gods and people trying to exist together.

KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Fixated a problematic family of humans, gods and beasts that tries to run one of the worlds first cities without eliminating each other. Completely owned and financed by FOX Entertainment, the funny will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will work as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT business. The company will introduce a dedicated market for KRAPOPOLIS that will curate and offer digital products, varying from NFTs of one-of-a-kind character and background art and GIFs, in addition to tokens that provide unique social experiences to engage and reward very fans.

What does that mean precisely? Well, other than representing a method to cash in on the shows popularity (presuming it follows the path of Rick & & Morty sending out fans going after collectible tie-ins), its also about advertising. The Hollywood Reporter priced estimate Fox CEO Charlie Collier informing marketers that “simply as were doing this for our own animation, we will also assist your brands link directly with fans and enthusiasts through NFTs. With and for you, Fox will help art satisfy brand names meet innovation”

The Hollywood Reporter estimated Fox CEO Charlie Collier informing advertisers that “simply as were doing this for our own animation, we will also help your brands connect straight with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Furthermore, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT business.

Where the crypto-buzz can be found in is in several methods. Fox is launching its own NFT company, Blockchain Creative Labs, in addition to the program to “create, sell and handle NFTs, tokens and digital products.” Krapopolis will be the very first program ever “curated completely on the blockchain.”