Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

by

Where the crypto-buzz is available in remains in several ways. Fox is releasing its own NFT company, Blockchain Creative Labs, together with the show to “produce, sell and manage NFTs, tokens and digital items.” As such, Krapopolis will be the very first program ever “curated totally on the blockchain.”

During its upfronts discussion on Monday, Fox told advertisers about a brand-new animated series that leans on 2 buzzwords that youve absolutely heard even if you dont understand what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated funny set in mythical ancient Greece” following gods, human beings and beasts attempting to exist side-by-side.

What does that mean exactly? Well, other than representing a way to capitalize the shows popularity (assuming it follows the course of Rick & & Morty sending out fans going after collectible tie-ins), its also about advertising. The Hollywood Reporter quoted Fox CEO Charlie Collier informing advertisers that “simply as were doing this for our own animation, we will likewise assist your brands link directly with fans and lovers through NFTs. With and for you, Fox will help art meet brands fulfill innovation”

All products suggested by Engadget are picked by our editorial group, independent of our parent company. Some of our stories include affiliate links. We might make an affiliate commission if you purchase something through one of these links.

KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). Focused on a problematic family of people, gods and beasts that attempts to run one of the worlds very first cities without eliminating each other. Completely owned and financed by FOX Entertainment, the funny will be produced by its Emmy Award-winning animation studio, Bento Box Entertainment. In addition, KRAPOPOLIS will function as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT company. The company will release a devoted marketplace for KRAPOPOLIS that will curate and sell digital products, ranging from NFTs of one-of-a-kind character and background art and GIFs, along with tokens that offer exclusive social experiences to engage and reward super fans.

The Hollywood Reporter quoted Fox CEO Charlie Collier informing advertisers that “simply as were doing this for our own animation, we will also assist your brand names link straight with fans and lovers through NFTs. KRAPOPOLIS is an animated comedy set in legendary ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). Additionally, KRAPOPOLIS will serve as the first-ever animated series curated totally on the Blockchain, as FOX and Bento Box enter the NFT organization.