Fox, Rick & Morty creator plan a blockchain and NFT-enabled animated series

by

The Hollywood Reporter quoted Fox CEO Charlie Collier informing advertisers that “just as were doing this for our own animation, we will also assist your brand names link directly with fans and lovers through NFTs. KRAPOPOLIS is an animated funny set in mythical ancient Greece from Emmy Award-winning developer Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated completely on the Blockchain, as FOX and Bento Box get in the NFT organization.

All items recommended by Engadget are chosen by our editorial team, independent of our moms and dad business. Some of our stories include affiliate links. If you buy something through among these links, we may earn an affiliate commission.

KRAPOPOLIS is an animated funny set in legendary ancient Greece from Emmy Award-winning creator Dan Harmon (“Rick and Morty,” “Community”). In addition, KRAPOPOLIS will serve as the first-ever animated series curated entirely on the Blockchain, as FOX and Bento Box go into the NFT business.

During its upfronts presentation on Monday, Fox informed advertisers about a new animated series that leans on two buzzwords that you have actually definitely heard even if you do not know what they are: blockchain and NFT. Krapopolis, from Community and Rick & & Morty creator Dan Harmon, is “an animated comedy embeded in mythical ancient Greece” following gods, beasts and humans trying to coexist.

Where the crypto-buzz can be found in is in numerous ways. Fox is launching its own NFT business, Blockchain Creative Labs, along with the program to “create, sell and handle NFTs, tokens and digital items.” As such, Krapopolis will be the very first program ever “curated entirely on the blockchain.”

What does that mean precisely? Well, other than representing a method to capitalize the shows popularity (assuming it follows the path of Rick & & Morty sending fans chasing collectible tie-ins), its also about marketing. The Hollywood Reporter quoted Fox CEO Charlie Collier telling advertisers that “just as were doing this for our own animation, we will also assist your brand names connect directly with fans and enthusiasts through NFTs. With and for you, Fox will assist art meet brands satisfy innovation”